Shimano Develop New Race Winning Motor

EMTB racing has exploded in popularity across the world, pushing manufacturers to develop their motor units into beasts that weren't necessary in the early days of e-Biking. @RideShimano were one of the first manufacturers to the table way back in 2016, with a fantastic, reliable motor in the guise of the E8000. The E8000, however, wasn't designed to win an eBike race, because eBike racing didn't exist. As the sport has evolved and achieved World Cup status, so too have the challenges which your average electric mountain bike has to deliver upon. The accolade of being the toughest of those challenges certainly belongs to the EDR-E Power Stage. This is the story of how Shimano - along with partners such as the Yeti / Shimano EP Racing Team - has developed its latest and greatest motors, and motors of the future, utilising this challenging space to drive innovation.

In association with Shimano: https://embn.me/Shimano

Thumbnail Image courtesy of Kike Abelleira

⏱ Timestamps ⏱
00:00 - The Story Of Shimano eBike Motors So Far
05:41 - Yeti Shimano EP Racing Is Born
06:17 - How Shimano Approaches Racing
08:10 - Developing A Motor At The Races
16:25 - Always More Room For Development

Thumbnail image: Kike Abelleira

Useful Links:
Submit your Photo and Video to us ???? https://upload.embn.com/
Check out the latest EMBN jerseys! ???? https://embn.me/Jerseys

Do you think you could make it up and EDR-E World Cup Power Stage?! Let us know about your wild hillclimb stories in the comments ????

Watch more on EMBN...
???? Watch our Editor’s Choice Playlist ???? https://embn.me/EditorsChoice
???? Watch our Features Playlist ???? https://embn.me/Features

???? Music - licensed by Epidemic Sound
A Calming Ocean, a Common Notion - Staffan Carlen
Alphagun - Splasher!
Anubis - T-Shirts & Sweats
Candy (Sweet Like) (Instrumental Version) - Ikhana
Converging Mirrors - DEX 1200
Deceit - AGST
Grizzy (Clean Version) - Katori Walker
Hypercrypto - oomiee
If You're Down I'm Down (Instrumental Version) - Mindme
In Bed Again - Heyson
INYBAC - Heyson
Ladybug - oomiee
Last Level Pt. 2 - Heyson
minnen - bomull
On a Mission - Robert Ruth
Only Yours (Instrumental Version) - Adelyn Paik
Oolong - Viriya
Rage Bait - Splasher!
Renegade - STRLGHT
Revenant - Heyson
Space Foliage - Auxjack
spectre - dreem
The Opening - Lennon Hutton
Toxic Hurricane - Eludent

#embn #ebikes #emtb #ebiking #shimano #edre

The Electric Mountain Bike Network (EMBN) is the world’s leading electric mountain bike (eMTB) channel and community.

Dedicated to igniting your passion for eMTBs, EMBN delivers weekly original content to inspire you to take your riding further, faster – and with more fun.

Whether you live to conquer the techiest terrain – both up and down; to access and explore the beautiful backcountry; or simply to pack as much fun as you can into the precious riding time you have, EMBN is dedicated to covering eMTB from every angle.

From inspiring you to go electric – helping you understand what you need, where and how to ride to get the best from your eMTB experience, and more – through showcasing and exploring the latest, most innovative tech, empowering and entertaining features, to skills videos that help you progress and can tackle ever-more adventurous terrain, and much, much more.

Every week we bring you informative and entertaining videos on…
- The know-how…
- The skills…
- The tech…
- The inspiration…
...to go faster and explore more!

EMBN is mountain biking… fully charged: helping you go faster, further, and with more adventures than ever before.

Join the EMBN community:
Facebook: http://embn.me/facebook
Instagram: http://embn.me/instagram
Twitter: http://embn.me/embntwitter

Thanks to our sponsors:
Whyte: https://embn.me/Whyte
Canyon: http://embn.me/canyon
Husqvarna: https://embn.me/Husqvarna
Industry Nine: https://embn.me/IndustryNine
Ergon: http://embn.me/ergon
Garmin: https://embn.me/garmin
Peaty's Products: https://embn.me/Peatys
Pirelli Tyres: https://embn.me/Pirelli
MET Helmets: https://embn.me/MET
Bluegrass: https://embn.me/Bluegrass

Watch our sister channels:
Global Mountain Bike Network - https://youtube.com/gmbn
GMBN Racing - https://gmbn.eu/GMBNracing
GMBN Tech - https://www.youtube.com/gmbntech
Global Cycling Network - https://www.youtube.com/gcn
GCN Tech - https://www.youtube.com/gcntech
GCN Racing - https://www.youtube.com/gcnracing
Global Triathlon Network - https://www.youtube.com/gtn
GCN Italia - https://www.youtube.com/gcnitalia
GCN en Espanol - https://www.youtube.com/gcnenespanol
GCN auf Deutsch - https://www.youtube.com/gcnaufdeutsch
GCN en Francais - https://www.youtube.com/gcnenfrancais
GCN Japan - https://www.youtube.com/gcnjapan
GCN Training - https://www.youtube.com/gcntraining